PIMM’S has launched a special edition Strawberry, Tangerine & Mint flavoured preserve for the hospitality sector.
The new fruity preserve combines PIMM’S No.1, sweet strawberries and juicy tangerines with a hint of mint to create a taste just like the iconic and much-loved British summer drink.
PIMM’S has partnered with the oldest family-owned English jam makers, Duerr’s, to create the unique sweet treat, which is the perfect addition to premium afternoon teas all year round.
The special edition PIMM’S Strawberry, Tangerine & Mint preserve will be available in 28g jars from 8th August.
Add a new and unique twist to traditional afternoon tea offerings with this tasty preserve. The PIMM’S brand is well-known and enjoyed by consumers of all ages, meaning a PIMM’S afternoon tea experience incorporating the jam and cocktails will have wide customer appeal.
The delicious preserve provides a modern twist that diners can enjoy on classic scones or Victoria sponge cake.
Lizzy Forster, Senior Brand Manager, PIMM’S, said:
“PIMM’S and jam are both iconic British traditions, and we’re thrilled to bring them together with our new fruity preserve.
“The jam is the ideal way to add a taste of summer to any occasion – simply dollop generously onto scones with lashings of clotted cream – perfect!”
The jam is suitable for vegetarians and coeliacs.
The preserve contains 4% PIMM’S No.1 spirit.
PIMM’S jam is available in 48 jar cases.
Duerr’s is the oldest family-owned English jam makers and has been perfecting its preserves since 1881. PIMM’S No. 1 is made by infusing gin with herbal botanicals, caramelised orange and delicate spices.