HUSKEECUP… AS SOPHISTICATED AS IT IS SUSTAINABLE

According to the Independent, in 2018 Brits are drinking 95 million cups of coffee per day, up from 70 million in 2008. Unfortunately, as consumption increases, so does the amount of waste produced as a result of coffee production.

FSG Tableware recently launched HuskeeCup in the UK, a range of reusable hot cups made from the coffee husk waste that is generated from coffee bean production. By using coffee husks to produce HuskeeCup, hundreds of tonnes of waste material from the production of coffee is being recycled, helping to turn the waste into a valuable commodity for farmers.

Coffee husks are the thin film that surrounds coffee beans removed at the milling stage of coffee production, as a waste product it currently gets left in piles to go mouldy. Annually, 1.35 million tonnes of husk waste is generated globally, of which the average coffee drinker contributes about 3kg.

What also makes HuskeeCup so unique it’s specially designed fins that are not only an iconic design feature, but help to protect hands from heat, negating the need for a cup sleeve. Extremely durable, HuskeeCup cups don’t chip or crack easily, are dishwasher safe, and their unique thermal properties help to keep hot drinks hotter for longer.

HuskeeCup was developed by Australian company Huskee with the help of Kickstarter crowd-funding platform which FSG backed from the offset. Kickstarter helped to raise the funds needed to develop a new, durable material which can withstand the rigours of a busy café environment. Huskee exceeded their goal of raising $20,000, which is an indication of the level of consumer interest in this innovative new cup product.

Saxon Wright, co-founder of Huskee says the idea for Huskee Cup was first formed on a farm in China’s Yunnan Provence, where farmers manage hundreds of tonnes of coffee husk waste. “We met with engineers and industrial designers and realised it actually gave us some interesting properties, like keeping coffee hot longer. We wanted to create a closed-loop system, so we thought if we could use waste from farming to create a cup we could solve problems both at the cafe and farm level.”

HuskeeCup is available in 12oz, 8oz and 6oz with universal saucers and lids, and can be used as a dine-in reusable hot cup or a travel mug for drinks on-the-go.

https://fsg-tableware.com