The Drinks Bureau – makers of seriously tasty ready-to-drink cocktails – are bringing a playful new twist to cocktail hour with its latest limited-edition serve: Jam Doughnut Daiquiri. The new shaker can (no ice or cocktail shaker needed!) is available exclusively at Morrisons from 20th October.
Celebrating the moreish flavours of Morrisons’ much-loved jam doughnut, this deliciously decadent cocktail gives a treat-worthy twist on the strawberry daiquiri. Combining white rum with strawberries and lime, cocktail-lovers can expect jammy strawberry sweetness and dough-licious flavour in every sip.
At 8% ABV, this limited edition cocktail celebrates being mid-strength – punchy but easily quaffable – and priced at only £2.50 per 200ml can.
The launch follows a surge in popularity of jam doughnuts at Morrisons, with sales of the sweet favourite on the rise. In fact, last year, shoppers consumed over 67 million doughnuts from Morrisons bakeries, amounting to over 336 tonnes of doughnuts – the same weight as 210,000 cars. Now, shoppers can enjoy that same comforting flavour in an irresistibly sippable can.
Along with being seriously tasty, this indulgent sipper is faff-free, with no ice or cocktail shaker needed. To drink, simply chill, shake and sip straight from the can. For those who are feeling fancy can pour into their favourite cocktail glass for a lovely frothy topped treat.
The Drinks Bureau Jam Doughnut Daiquiri is available exclusively at Morrisons for a limited time from 20th October. You dough-nut want to miss it!
Stockist info:
- Product: The Drinks Bureau Jam Doughnut Daiquiri
- Retailer: Exclusively at Morrisons
- Format: 200ml shaker can
- ABV: 8%
- Price: £2.50
- How to serve: Chill, shake and drink
- Availability: Limited edition from 20 October 2025
About:
Founded by female mixologist and entrepreneur, Frankie Snobel, The Drinks Bureau is a multi award-winning UK canned cocktail company known for its playful innovation and high-quality serves. The brand specialises in cocktails that deliver both convenience and bar-quality taste and their seriously tasty range includes Spicy Margarita, Espresso Martini, Passion Fruit Martini, Lychee Martini and Strawberry Daiquiri. The Drinks Bureau’s cocktails arrive in fun formats in eye-catching packs that truly celebrate the joy of the cocktail occasion.
Having launched in 2023, The Drinks Bureau has already earned significant acclaim in the drinks industry, with Passion Fruit Martini earning a Great Taste Award, Spicy Margarita being crowned the top “Taste Master” at the 2024 Global RTD Taste Masters, and Espresso Martini and Lychee Martini winning Silver medals at IWSC.