Nutella® Collaborates with Cake Box UK For 5 Exclusive Egg-less Bakes

Ferrero Foodservice is excited to announce their recent collaboration with Cake Box UK and the launch of the New Nutella® Collection, in celebration of Nutella®’s 60 Years of Smiles! The collection is available now across all stores in the UK.

Cake Box began its journey in 2008 with the vision to create delicious and beautiful egg-free cakes, whilst delivering a first-rate service for its customers. Cake Box prides itself on using quality ingredients, leading to the collaboration with Nutella® – the nation’s favourite spread*.

The collection includes 5 variants, the Nutella® Glazed Berry Naked Cake (in two sizes – 8” and 6”), the Nutella® Berry Cheesecake, the Nutella® Chocolate Flake Cupcake (box of 6) and the Nutella® Glazed Strawberry Slice. Each product in the collection has been crafted with love and is bursting with flavour.

Zareen Deboo, Foodservice Channel Operators Manager, Ferrero UK & Ireland said of the partnership: 

“This collaboration is the perfect combination between the nation’s favourite spread*– Nutella®, and the innovative, fast-growing brand Cake Box** due to a shared commitment to quality. The link up demonstrates additional ways that consumers across the UK can enjoy the delicious taste of Nutella® in new formats, plus it’s even more accessible as Cake Box’s cakes are egg free. It’s great to see big-name brands come together to create a collection so delicious!”

Cake Box is ahead of the curve with their innovative bakes, and though eggs have been omitted from the recipe, their cakes remain light in texture, fluffy and delicious, making them ideal for events and occasions where attendees may have varying requirements around eggs.

Ojay Rahman, Product Project Manager, Cake Box UK has shared:

“We’re thrilled to have partnered with Ferrero Foodservice to create our very first Nutella® collection and have already seen the benefits that come with offering big names! We’re dedicated to providing quality products and a premium taste experience to our customers, and by using Nutella®, we know we’re doing just that.”

Cake Box remains in growth following a bumper year in 2023**, with 2-3 new stores opening each month throughout 2024. The New Nutella® Collection is available now across UK stores and online via www.cakebox.com, and is a permanent addition to their range.

For more information and for the full range of Ferrero Foodservice products, including Nutella®, please visit www.ferrerofoodservice.com or call 0208 869 4000

*Nielsen, Total Spreads MAT w/e 10/02/2024.

**www.cakeboxinvestors.com