Dallas, USA – SiteMinder, the world’s leading open hotel commerce platform, and Hopper, the most downloaded travel booking app in North America, have partnered to bring together the benefits of online commerce and travel fintech at a scale never before seen for hotels. The partnership will see SiteMinder’s more than 33,000 hotels in 150 countries gain a newfound ability to reach modern travelers, by directly accessing Hopper’s 70 million users, 70 percent of whom classify as Generation Z and millennials.
Hopper’s appeal among younger travel consumers has seen the company grow its revenues by over 300% year-on-year. Today’s partnership with SiteMinder forms Hopper’s first since its recent fundraise of US$175 million.
James Bishop, Senior Director of Global Ecosystem at SiteMinder, says, “This partnership brings together two aligned visions for the opening up of every hotel’s access to the world of online commerce and the transformation of travel through technology. We know through our research that today’s traveler is more tech-savvy than ever before and demands greater flexibility. Through Hopper’s innovative technology, we are pleased to be able to bring more of today’s dynamic travelers to the doorstep of hotels.”
David Lewis, Head of Hotel Supply at Hopper, adds: “Our customers are young, app-first and brand agnostic, but they will become the corporate travelers of tomorrow which gives our hotel partners a great opportunity to establish brand loyalty now. In addition to our app business, we’re now seeing significant sales volume from our Hopper Cloud partnerships – a B2B initiative where other travel brands can seamlessly integrate and distribute Hopper’s fintech and travel agency content. Through these partnerships, Hopper is reaching new demographics such as older consumers with more discretionary spending. As we internationalize through 2022, partnering with a global leader like SiteMinder is a great asset.”
For more information, visit siteminder.com.
To find out more, visit hopper.com