HOOPS FANS SNAP UP SPECIAL 1967 CELEBRATORY PACKS IN JUST OVER A WEEK
Today Magners announced that, following unprecedented demand, their 1967 limited edition pack has sold out in less than a fortnight. But fans need fear not – another run of the Lisbon Lions special cider has been ordered and will be available in the coming weeks.
Celtic sponsors, Magners have raised a staggering £19,670 for the Celtic FC Foundation through the special pack. £10 from each of the first 1,967 packs was donated to employability programs that help long-term unemployed people get back into work.
The commemorative packs of Magners Original Cider were emblazoned with the iconic image of the Celtic team taking to the pitch ahead of the 1967 Final, with each bottle label carrying the names of the legendary players who made history in the heat of Lisbon.
The special packs, which mark the 50th anniversary of the Hoop’s historic win, will be available again from the end of June and fans looking to order can reserve them from the Celtic Superstore in Glasgow (T: 0141 551 4231).
Paul Condron, Marketing Director at Magners, said: “Following Celtic’s end of season success and the 50th anniversary of Lisbon, there has been incredible demand among fans for the Magners Lisbon Lions limited edition pack. We can confirm that one week following launch, the pack has temporarily sold out. We continue to receive thousands of enquiries from fans and can confirm that the limited edition will be back in stock and available in the Celtic Superstore and Celtic supporters clubs, bars and venues across Scotland towards the end of June. For more information, please see https://magners.co.uk/celtic/lisbon-lions-limited-edition/ “
Tony Hamilton, Chief Executive, Celtic FC Foundation, said: “Magners have proven time and time again that they are a fantastic and progressive partner for us. Partnering with organisations who share our values is crucial and Magners is a great example of that. They get what we are trying to do and we are very grateful to them for the support they’ve shown in recent years.”
Michael Hanrahan (30), Celtic fan from Glasgow, said: “What a week this has been for the supporters from winning the treble in the way that we did, to celebrating the 50th anniversary of the European Cup victory and to top it off, I managed to get my hands on the last Magners Lisbon Lion case, I’ll be keeping this forever.”
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For more information, please contact Caron Tait of Wire on | [email protected] | 0141 648 9610