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Drynks Unlimited, a UK manufacturing, sales and marketing company founded in 2017 that focuses 100% on producing alcohol-free drinks, has invested a further £1m in the UK’s only state-of-the-art dealcoholising technology.

What is the secret to capturing customer attention and maximising impulse sales? Investment in the right signage can, literally, point the way.

Many venues have multiple signage systems in operation that have been introduced and developed organically, often without consideration given to how they work as one. Does your front-of-venue signage deliver sufficient standout? Are they located in prime position? What signs should you use to capture attention at eye and buy-level? How do you want to differentiate price and service messages? Having a clear approach to the “where” and “why” is essential. Ultimately, signage should be focused on not only driving sales but also improving the customer experience.

LTP’s ECOPROTEC® range includes a variety of treatments for safe and effective maintenance of outdoor surfaces, from terrace to swimming pool surround. Spanning heavy-duty cleaners and sealers, to removers and restoration treatments, the British-made range offers a safe solution for all surface types and all products are available from UK stock.

Committing to staff training within the hospitality industry can be challenging. Shift patterns and busy workloads can make it difficult to schedule and find time to train team members – and to keep that training up to date. Yet poor levels of training and skill shortages are frequently cited as key issues facing hotels, bars and restaurants across the country.

By Stefan Wissenbach, founder and CEO of Engagement Multiplier

Hospitality has always been a challenging business. Long, often antisocial hours; physically demanding working conditions; high customer expectations; many roles constantly in public view, all mean that only special people stick at it.

The Summer Outdoor Leisure Exhibition which will be opening its doors to the most influential buyers from within the garden industry on 9 July 2019, has launched its very own website to help visitors to register and attend the event.